Changes

His strong belief is that the principles of marketing and business management remain the same, no matter what the product or market sector (his business was called Marketing Principles, and his book, “The Unprincipled” documents its roller-coaster 15-year history), though obviously his experience of the service sector gives him a particular edge there.

He is a strong team player (a zillion years ago, he played rugby football for Saracens for 10 years, and believe he still holds their all-time points-scoring record.)

For more information, visit [http://www.hilltopconsultancy.co.uk www.hilltopconsultancy.co.uk] and/or [http://www.theunprincipled.com www.theunprincipled.com]