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Jump to navigationJump to searchBranding Only Works On Cattle by Jonathan Salem Baskin (view source)
Revision as of 07:46, 3 October 2020
, 07:46, 3 October 2020no edit summary
The review copy was sent to the Bookbag by the publisher - thank you!
For a view from the other side of the argument try [[Buyology: How Everything We Believe About Why We Buy Is Wrong by Martin Lindstrom]]. [[Luxury Fashion Branding: Trends, Tactics, Techniques by Uche Okonkwo]] offers a detailed insight into a particular brand of branding. You might appreciate [[Secrets of Success in Brand Licensing by Andrew Levy, Judy Bartkowiak]] although we had our reservations.
{{amazontext|amazon=0470742577}}
