Changes

|title=Secrets of Success in Brand Licensing

|author=Andrew Levy, Judy Bartkowiak

|publisher=MX Publishing

|date=October 2011

|summary=Supported by a a lot of experience and carrying contributions from over 30 brand licensing professionals, this book includes a lot of interesting and useful material of interest to anybody considering brand licensing, either as a brand owner or a licensee. The content is marred by lack of editing resulting in sloppy formatting, appalling syntax and grammar, and seriously distracting punctuation. There is very little interpretation or own research and no overarching design. However, as a source of valuable data it might be still worth paying for.

}}